The Group, a mass communication group combining four daughter rms, wanted a logo representing the whole group as well as a separate logo for each daughter rm in a way that all the logos relate to the mother company logo.
Our creative team came up with the idea of a pyramid-shape logo representing the group as a whole. The logo consists of four logos that represent the four daughter companies. The group's logo is made up by combining the four separate logos in a way that (1) represents the activities of each one of the daughter companies and (2) show the strong connection between the four companies and their mother company; the Group.
Xotox takes pride in naming all the Group's daughter companies.